Your Practice Loses
Thousands Monthly
to Manual Admin
CodeHunter Lab builds custom automation systems for dental clinics in the Netherlands — reducing no-shows, automating patient communication, and connecting your practice software to the tools your team actually uses. No generic software. No vendor lock-in.
Although we are located in the Netherlands, our main method of communication is English, as our tech team speaks English. However, we also offer and create websites in Dutch, since we have a specialist who proofreads Dutch content.
The Real Cost of Running a Dental Practice in 2026
No-shows & last-minute cancellations
A missed implant or orthodontics appointment costs €150–€400 in lost revenue. If your reminder system is a front desk call the day before, you are leaving money on the table every single week.
Your staff is an expensive answering machine
Scheduling calls, rescheduling requests, treatment plan follow-ups — your assistants spend 2–3 hours per day on communication that automation handles in seconds.
You don't know where your patients come from
Is it Google? A referral? Instagram? Without tracking from ad click to booked appointment, your marketing budget is a guess you cannot optimize.
Patient recall is reactive, not systematic
Patients missing for 6, 12, or 18 months represent significant revenue. Most practices have no automated system to re-engage them at the right moment.
Your systems don't talk to each other
Practice management, accounting, marketing emails, WhatsApp — four separate islands. Every data transfer is a manual step and a potential error.
Treatment plans stall between consult and booking
A patient consults about veneers or aligners, leaves without booking, and gets followed up with nothing. That lead is often lost to a faster competitor.
What We Build for Dental Practices
We are not a software vendor. We build and integrate the systems your practice already owns — or needs — so they work together automatically.
Automated Patient Communication
We connect your practice management system (Exquise, ISOS, Dentrix, or any API-accessible platform) to WhatsApp Business API, SMS, and email. Appointment confirmations, reminders at 48h and 2h, post-treatment check-ins — all triggered automatically from your schedule data.
→ 30–50% reduction in no-shows within 60 days.
CRM for Patient Acquisition & Retention
We build or integrate a CRM layer that tracks every new patient inquiry from first touch (Google Ad, website form, Instagram DM) to booked appointment to lifetime value. Know exactly which marketing channel produces the best patients.
→ Full visibility from lead source to revenue.
Lead-to-Booking Automation
When someone fills out your contact form asking about implants or Invisalign, they receive an instant personalised response, a booking link, and a 3-step follow-up if they don't book. Runs without your team lifting a finger.
→ 60–80% faster response time. Higher consult-to-booking conversion.
Patient Recall Campaigns
Every 6 months, patients overdue for a check-up or hygiene appointment receive a targeted, personalized message via their preferred channel. Re-engagement campaigns for inactive patients run automatically on a schedule you control.
→ Consistent appointment fill rate without relying on front desk memory.
Dashboard & Reporting
One dashboard: new patient acquisition by source, appointment fill rate, no-show rate, recall campaign performance, and revenue per treatment type. Updated in real time. Accessible on your phone.
→ Decisions based on data, not gut feeling.
Google Reviews Automation
After every completed appointment, patients receive a satisfaction message. Positive responses are guided to leave a Google review with a direct link. Critical feedback is routed privately to the practice manager.
→ Review volume grows passively — zero manual effort required.
What This Looks Like in Practice
New Patient Inquiry Automation
01Patient clicks your Google Ad → fills out the 'Book Consultation' form → instantly receives a WhatsApp message with available slots → books in 2 minutes → confirmation synced to your practice calendar. Your front desk only sees confirmed appointments.
48-Hour No-Show Prevention
02A patient has a 90-minute crown appointment on Thursday. On Tuesday morning, they automatically receive a WhatsApp reminder with a one-tap confirm or reschedule option. If they reschedule, the slot is immediately offered to your waitlist.
Waitlist Auto-Fill
03A cancellation comes in at 10:00 AM. Your waitlist system automatically texts the next 3 patients on the waitlist. The first to confirm gets the slot. Your afternoon stays full — without a single phone call from your team.
Treatment Plan Follow-Up
04Patient receives a plan for dental implants. They leave without booking. Three days later, they receive a case-specific follow-up answering common hesitations and offering a 10-minute call with your treatment coordinator — automatically triggered, personalized by treatment type.
Six-Month Recall Campaign
05Every patient who completed a hygiene appointment 5 months ago receives a proactive recall message. Non-responders get a second message 2 weeks later. Patients who book are removed from the sequence. Patients who decline are logged.
Google Reviews After Every Appointment
06After a completed appointment, patients receive a short satisfaction message. Positive responses are guided to Google Reviews with a direct link. This runs for every appointment, every day, without manual effort from your team.
Transparent Pricing — No Hidden Costs
Custom integrations, not template workflows
We build direct API integrations between your actual systems. If your practice management software has an API, we connect to it. Every solution is specific to your setup — not a Zapier template.
No lock-in — clear, predictable costs
Everything we build is yours. No proprietary tools that vanish if you stop. Some solutions include an optional monthly tech maintenance retainer — always disclosed upfront, never a surprise. When we deploy a managed CRM, marketing automation, or lead management platform as part of your solution, that platform license is always separate, transparent, and managed by us — no hidden markup.
GDPR and AVG compliant by design
Patient data is sensitive. We build with Dutch data protection law as a hard constraint, not an afterthought. Self-hosted options available for complete data sovereignty.
Long-term partner, not a one-time project
We onboard you, go live, and stay. Ongoing optimization, new automations as your practice grows, and a direct line to our engineering team — always.
Common Questions
What dental clinic owners ask before getting started.
→Does this work with our existing practice management software?
We integrate with any platform that has an API or structured data export — including Exquise, ISOS, Dentrix, and most modern practice systems. We map your specific setup in the audit call before any work starts.
→Is patient data handled safely and GDPR compliant?
Yes. All automations are built with AVG/GDPR compliance as a hard requirement. We can run pipelines on self-hosted infrastructure for full data sovereignty. Patient data never passes through third-party systems without appropriate agreements in place.
→How long does it take to go live?
For a standard setup — appointment reminders, lead intake automation, and a reporting dashboard — we typically go live within 3–4 weeks from kickoff. Complex CRM integrations may take longer depending on your existing systems.
→Do you replace our current software or work alongside it?
We work alongside your existing systems. We do not ask you to replace your practice management software. We build integration layers that connect what you already have and fill the gaps your current tools don't cover.
→What does it cost?
Every practice is different. We scope the project after the free audit and provide a fixed-price proposal — no hourly billing, no surprise invoices. We discuss your budget and goals on the audit call.
Ready to automate your practice?
Book Your Free Practice Audit
We review your current systems, identify the 3 highest-ROI automation opportunities specific to your clinic, and give you a clear technical roadmap — no commitment required.
Book Free Practice AuditAvailable for practices in the Netherlands. Current onboarding capacity: Q2 2026. Questions? Email info@codehunterlab.com