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Build phases
Product strategy · Discovery · UX · Experimentation · Engineering
From customer problem to production-ready digital product with measurable product direction.
We help teams discover, validate and build customer-facing digital products. From early product strategy and user journeys to experimentation, engineering and launch, we turn ambiguous opportunities into measurable customer experiences.
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Product strategy
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Discovery
03
UX
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Experimentation
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Engineering
Product system
01 / Promise
Stack
Customer problem
Product evidence
User journey
Measurable launch
02 / Flow
03 / Launch
Identity layer
Product strategy connected to frontend delivery
CodeHunter Lab helps teams turn product opportunities into usable, production-ready digital experiences.
Strategy, UX and frontend execution are treated as one connected process, so decisions do not get lost between discovery, interface design and implementation.
This is especially useful for teams building new products, replacing fragmented internal tools or improving customer-facing journeys where clarity, usability and technical feasibility need to move together.
Selected outcomes from wider cross-functional product and engineering programmes are described with context in each case study.
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Build phases
Discovery
03
Build phases
UX
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Build phases
Experimentation
05
Build phases
Engineering
Process
Our product approach
01
Understand
We begin with the customer, the business objective and the existing evidence. We review user feedback, analytics, workflows and technical constraints to understand where the real opportunity exists.
3-5 days
02
Frame
We translate broad or ambiguous goals into a defined customer problem, target audience, hypotheses and expected outcomes.
1-2 weeks
03
Prioritise
We evaluate opportunities based on customer value, business impact, confidence, complexity and technical feasibility. The result is a focused roadmap rather than an unstructured feature list.
2-3 weeks
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Validate
We test the riskiest assumptions through research, prototypes, technical discovery or controlled experiments before committing to a larger implementation.
3-6 weeks
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Deliver, measure and iterate
Product, design and engineering work together through delivery. After launch, we evaluate adoption, engagement, conversion and qualitative feedback to decide whether to improve, expand or stop an initiative.
1 week
Product examples
Selected product work
Basic-Fit customer journey transformation
A high-volume consumer membership journey showing product, UX, experimentation and cross-functional delivery across a major ecommerce migration.
Consumer Product · EcommerceCase study
Read product caseZero-to-one AI productivity product
A focused AI product case covering discovery, MVP definition, user control, model trade-offs and production delivery.
0-to-1 Product · AI/LLMsCase study
Read product caseMusic event discovery concept
An independent consumer product exploration about helping people choose music events based on mood, atmosphere, social context and practical constraints.
Consumer Discovery · Music EventsConcept
Read product caseDocument intake workflow redesign
An operational product case showing workflow discovery, human-in-the-loop automation, exception handling and system integration.
Internal Product · Workflow DiscoveryCase study
Read product caseDeliverables
What leaves the studio
- Product strategy brief with positioning, priorities, and user decisions
- UX flow documentation for the journeys that matter most
- Brand-led interface system with core screens, states, and components
- Interactive prototype for the highest-risk user paths
- Production-ready frontend direction built into product decisions from the start
- Launch checklist, handoff notes, and post-launch support window
Why us
Why this is not just another design handoff
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Strategy, brand, UX/UI, and frontend live in the same conversation, so the product does not lose quality between Figma and production.
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The brand is translated into product behavior before screens are polished, so the interface feels ownable instead of skinned.
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Every flow is designed around real operations: permissions, messy data, edge cases, handoffs, and the people who use the product under pressure.
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The frontend is structured for iteration, so the first release does not become a fragile one-off that slows down the second.
Engagement options
How we structure the work
Three ways to work together, depending on how much clarity, design depth, and production support you need. Every full build starts with discovery so scope, risk, and delivery effort are based on the actual product, not a guess.
Recommended
Discovery & Direction
From €4,800
2-3 weeks
For teams with a strong product idea, but not yet enough clarity on positioning, UX flows, visual direction, scope, or technical path.
- Product and brand framing workshop
- Core user decision mapping
- UX flow and information architecture
- Visual direction for the product surface
- Technical architecture outline
- Prioritized delivery roadmap
Design + Build
From €24,000
2-4 months
For teams that need the product shaped, designed and built as one coherent release, with frontend decisions informing the experience from the first phase.
- Everything in Discovery
- Full UX/UI system for core surfaces
- Interactive prototype for key journeys
- Production Next.js frontend connected to the UX system
- Responsive states, motion, and edge cases
- Launch support and 60-day post-launch window
Ongoing Partnership
From €6,500/month
Ongoing
For teams that already have momentum and need product design and frontend execution to evolve together as the roadmap changes.
- Weekly product and design sessions
- Frontend implementation connected to roadmap decisions
- Continuous UX/UI improvement
- Priority async support
- Monthly product roadmap planning
Best fit
Best fit
Founders turning an idea into a real product
You know the business opportunity, but need product strategy, brand expression, UX and the first production frontend to come together with discipline.
Teams replacing messy internal software
You need a portal, dashboard, CRM, or workflow surface that removes friction instead of becoming the next workaround people avoid.
Brands that cannot afford to feel generic
You want the product experience to express the identity of the business while staying fast, usable, accessible, and shippable.
What the engagement covers
Product framing, positioning, user journeys, and decision flows before visual design starts.
A brand-led UX/UI direction with layouts, states, components, interaction patterns, and responsive behavior.
Production-ready frontend implementation shaped by the product strategy, UX decisions and launch priorities.
Handoff notes, launch priorities, and a next-build roadmap so the product keeps moving after release.
Product depth
What gets stronger through the work
The product promise
We make the value of the product obvious: what it does, who it is for, why it matters, and where the interface must create confidence.
The operating layer
Flows, forms, dashboards, permissions, empty states, and responsive behavior are designed around real usage, not a perfect demo path.
The next iteration
The frontend is structured so new features, new content, and new user feedback can be absorbed without rebuilding the product from scratch.
FAQ
Common questions
Can this start without a finished brand system?
Yes. We can start from a lightweight identity direction and translate it into product rules while the interface takes shape. If the brand needs more definition, we make that explicit early.
Is this design only, or design plus build?
Both are possible. The strongest fit is product design with frontend judgment from the start, because decisions stay grounded in what can be built, maintained and launched.
What do we receive at the end?
A clear product direction, UX flows, key screens and states, component rules, agreed implementation work, and documentation for launch and the next iteration.
How do you handle revisions?
Each phase has a defined review cycle. We work in focused iterations, not endless revision loops. Feedback is gathered, prioritized, and tied back to product goals.
Can you work with our existing design team?
Yes. We can lead the full product track or support your existing team by connecting strategy, UX direction, interface design, frontend implementation and launch preparation.
CONTACT
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Ready to Build What Comes Next?
Book a 30-minute call. We'll understand what you need, identify the fastest path forward, and tell you what is worth building next.